Toom
Fang einfach an
When it comes to DIY stores, advertisers think of Hornbach and customers think of Obi. And who thinks of toom? Hopefully, in the future, all those who prioritize sustainability. Because toom is the most sustainable hardware store in Germany - and aims to instill that in people's minds. Respect to those who do it themselves, but also respect to those who dare to begin. Because in sustainability as in DIY, it's not about perfection and the grand project, but about taking the first step. That's exactly what we encourage toom's customers to do, showing them the power in starting something. With each initiative, we highlight a different aspect of sustainability. The platform “Fang einfach an.” (just get started) remains usable in the long term, continually providing new inspiration for sustainable endeavors.
SCOPE OF WORK:
TV, OOH, Social Media, Website, POS, Special Formats