With a new nationwide advertising campaign, Fielmann is now focusing on one feeling: its own strength. The focus is on four Fielmann customers in everyday situations who can achieve anything thanks to their new glasses. They feel strong because they have found the perfect glasses at the best price and received optimum advice. They experience what a pair of glasses can make possible for their wearer when everything fits together. The promise of the market leader: at Fielmann, everyone finds their strength.
SCOPE OF WORK:
TV, OOH, POS, Website, Social Media